Chances are you don’t know Eric Rhoads, but you’ve probably heard of Jay Abraham. Here’s a 21-minute video I received today, a conversation between the two of them on how radio advertisers – and any small business, really – can make the most of the current situation. Abraham provides advice on identifying and leveraging your assets, what to pursue, what to let go, how to prioritize, etc.
I enjoyed it and think it’s worth passing along.
